As a long-established family jewellers, people were quite set in their ways. I wanted to look at ways to grow this heritage business and bring it into the modern day without losing it’s charm. Jo heard me talking about why I love our shop and what jewellery really means, and had one of her moments of clarity! She identified a new central brand idea “More than a Moment”, which has inspired so many changes since. We’ve turned the business around from a small loss, to regular monthly profits. And I am a far more confident leader than I was.

I had lots of ideas, but not really direction. I would often chase the next shiny thing. But Jo has an innate knack of being able to get to the nub of the problem, I don’t know quite how she does it! She has helped me evolve the organisation from the old paradigm of financial planning into a much more aligned business model that sits with my values. I now work with couples, aligning them first at a personal level, and then aligning their financial plan. And the better, new approach is more profitable! Jo’s capacity to believe in me until I could believe in myself was critical.

As a long-established family jewellers, people were quite set in their ways. I wanted to look at ways to grow this heritage business and bring it into the modern day without losing it’s charm. Jo heard me talking about why I love our shop and what jewellery really means, and had one of her moments of clarity! She identified a new central brand idea “More than a Moment”, which has inspired so many changes since. We’ve turned the business around from a small loss, to regular monthly profits. And I am a far more confident leader than I was.

Before working with Jo, I was hectic and overwhelmed with work, and had no idea how to make it any different. I was trapped and stuck in the rat race. Through mentoring, now if I want to make more money in my business, it’s as simple as turning on a tap. Plus, I have time to do what I love: writing and creating products. But best part of all- I get to be more hands on with my kids and I’m finally coaching the netball team! I’ve got balance, and I haven’t had balance for over 10 years. I’m so grateful for this year, especially the confidence I’ve got. It changed my life.

I can’t think of a person that I have ever worked with who was more effective at helping me in a short period of time develop the skills necessary to be effective in an area that I had no mastery of. Dr Martin is the real deal. Not only has she achieved her own successes from the stage, but she is a very effective consultant who meets the stated and unstated needs of her clients. I’m honoured to recommend Dr Joanna Martin without reservation.

Jo has the business acumen to give me the sage advice I need, but equally can really challenge me from a friendly perspective. She has helped me develop the leadership to bring our legal firm, with it’s 200 year history into today’s legal industry without losing the essence of who we are.

After I wrote my first book, I found myself in a situation where I was being asked to speak a lot. I wanted to use the opportunities to not just inspire, but to also grow my business. I wanted to do it while remaining authentically me. That’s Jo’s genius. So when I had my first gig in front of 3000 people recently, it was Jo I asked to review my presentation and invitation so that I could make sure I didn’t mess up such an incredible opportunity – and I’m glad to say I didn’t! Due in no small part to Jo’s advice, I made over £179,640 in 60 minutes!

I was the quintessential Superwoman, loving my business and the difference we were making, but overworking doing 80 hour weeks was normal for me. And menopause was really making me feel disconnected from myself. Over the last 18 months Jo has helped me to see the patterns in myself that have been driving that behaviour, and to let them go. We have worked on my values, my Needs Creed, and effective time management and leadership strategies. Her insights and coaching are helping me let go of things at work, empower my team, and crucially, take care of myself and my health. I am committed to selling my business in the next year, and if it weren’t for Jo holding me to account, I’m sure I would not have been able to let go of the reins to allow it to happen.

Jo’s mentoring has been invaluable. Her ability to be able to see and synthesise everything clearly is super helpful. She can see the overview of the business, and pick out where you can streamline. She was very quick to show me the direction I should take, and identify a resonant strategy which was aligned with my purpose and fulfilled on my mission. Our turnover has increased by 60% and profits have increased dramatically.